A Decision-Making Framework for Identifying Strategic Innovative Projects
Introduction
In the current context, where innovation has become a necessity rather than an option, organizations must be able to quickly and accurately assess the areas or projects that will benefit most from new technologies and innovative methodologies. This article proposes a strategic decision-making model to help companies classify and choose the innovative projects to develop, using an integrated approach based on three fundamental dimensions: impact, maturity of the technology or innovative methodology, and contextual intelligence possessed by the organization.
Limitations of the Impact/Feasibility Matrices
One of the most effective ways to evaluate use cases for implementing new technologies and innovative methodologies is using the impact/feasibility matrix.
This matrix classifies projects into four main categories:
- High Impact + High Feasibility (Stars): These use cases strongly impact the bottom line and require a reasonable effort in terms of time and investments to be completed. They are areas where…
